Coming Soon: Melania & Michelle

The following is a book annoucement Melania & Michelle: First Ladies in a New Era by Tammy R. Vigil, coming to bookstores on September 1, 2019. 


In Melania & Michelle: First Ladies in a New Eraauthor Tammy R. Vigil provides a compelling account of our modern first ladies, exploring how each woman has crafted her public image and used her platform to Melania & Michelle: First Ladies in a New Erainfluence the country, while also serving as a paragon of fashion and American womanhood. Both women face constant scrutiny and comparison—from their degrees of political activism to their cookie recipes—and have garnered support as well as criticism. From their full lives pre-nomination to their attitudes while occupying the White House, Vigil builds careful and thoughtful portraits of Melania Trump and Michelle Obama that provide new appreciation for the how these women, and the first ladies that came before them, have shaped our country.

As Vigil writes, “To understand why [Obama and Trump’s] similarities are routinely overlooked and what they and others gain from their divergent portrayals, it is necessary to examine the formation and fortification of Obama’s and Trump’s outward identities throughout their time in the public eye. The ultimate goal is to explain how and why these women are viewed so differently and to discuss the ways in which directly contrasting the first ladies is unfair to both women. Public actions by the women offer insight into their decision-making regarding their image formation and press coverage of the two illustrates how the various frames used to interpret the women shape public perceptions of them.”


Tammy R. VigilAbout the Author

Tammy R. Vigil’s recent books include Moms in Chief and Connecting with Constituents. She has also published articles or chapters on rhetoric by Michelle Obama, Franklin D. Roosevelt, and George W. Bush; the history of nominating conventions; and convention speeches by presidential nominees’ spouses. Dr. Vigil is Associate Professor of Communication at Boston University and studies political campaign rhetoric and women as political communicators. She formerly served as associate dean of the College of Communication at Boston University and is a past winner of the Wrange-Baskerville award given by the Public Address Division of the National Communication Association. Stay connected with Tammy online on Twitter.